Valentine's Day

‘Why frugal is the new sexy’ Couple reveals their secrets for romantic Valentine’s Day on a budget


A super-saving couple have revealed how they plan to get more for less this Valentine’s Day, sharing the perfect evening for just £25 as new research from Plusnet shows Brits think it’s as important to be good with money as it is to be good in bed.

Harry Crookenden and Georgie Park, both 35, have been keeping a tight grip on their spending over the past two years as they’re saving for their wedding and a deposit on a home.

Ahead of Valentine’s Day, the engaged couple have planned the perfect evening with an eye on the bottom line and plan to enjoy an evening that could cost them an estimated £210 for just £25.

This includes waiting until February 15 to buy half-price roses, cooking dinner at home and unwinding with the latest film on Netflix.

In line with this, new research from the communications provider who know good value; Plusnet found the same number of Brits (11%) want a partner who is good with money as one who is good in bed*. while over one in five Brits (21%) find being frugal a turn on in a partner.

Digital marketing manager Georgie said: “There is definitely a load of pressure placed on couples to spend money on Valentine’s Day but with a wedding to plan and a deposit to save for - we want to know we’re not overspending and getting the most for our money.

“This is our first Valentine’s Day since we got engaged so we definitely want to make the most of it but without spending hundreds of pounds on one evening.

“We set ourselves a budget of £25 for Valentine’s Day - which you’d normally spend on a takeaway or a couple of drinks in the pub - and challenged ourselves to have the most for our money and special evening at a low cost.”

To cut down the couple are looking at ways to make their spend work harder, Harry is waiting until February 15 to buy Georgie roses flowers when they will be half price, saving £15. Georgie is also using a deal with her mobile provider to get a free Thortful card.

Instead of dining out, the couple will research and cook a romantic dinner at home in Wandsworth, south London, watch a movie on Netflix instead of a cinema trip and drink Champagne leftover from Christmas. They estimate this will cost them £10 rather than £25.

They are also looking forward to a romantic walk along the River Thames - further saving them £50 on the cost of transport. They have searched online for fun, free activities and gifts such as writing lists of the things they love about each other and creating a “year in love” slideshow of pictures.

Harry said: “Showing you love each other doesn’t have to mean spending way beyond your means and when you haven’t got money to burn it just makes you more creative to squeeze the value out of what you do spend

“Even the planning is a romantic thing to do together. We love knowing we are getting more for less, that doesn’t mean missing out on the best things in life, it just means shopping around and thinking about what matters more to us.

“Caring about getting value for money is definitely an attractive quality in a partner, I think it would be difficult to date somebody who spent beyond their means.”

Harry and Georgie are far from the only couple hunting for a Valentine’s Day bargain, the Plusnet research also shows seven in 10 Brits (70%) would prefer good value dates over an expensive evening.

Lavish declarations of love aren’t on the menu as just 1% of Brits think you need to spend large amounts on Valentine’s Day in order to have a good time.

Harry and Georgie’s savings aren’t just focussed on Valentine’s Day, they try to ensure they are getting the best value possible throughout the year by researching the best deals and making use of supermarket loyalty cards and carefully planning meals so no food goes to waste.

Georgie has apps for Lidl, Sainsbury’s and Tesco on her phone so they never miss out on discounts. They plan meals carefully, stock up on long-life items when they are discounted and eat leftover meals before buying more. This saves them an estimate £1,200 per year.

Georgie also saves money on haircuts by opting for walk-in appointments costing £35 over appointments costing up to £100

They avoid bundle deals on TV and broadband and use Plusnet’s award-winning Unlimited Fibre broadband package for £21.95 per month.

Property manager Harry said: “During lockdown we both worked from home so were on the internet all day every day, so it needed to be fast and reliable, but we still didn’t want to pay over the odds.

“I love practical birthday and Christmas presents like clothes, pants and socks so I never have to pay for them. I even got a year’s worth of razors for Christmas.”

They search for discounted prices on big purchases online and use Piggy, a Google Chrome browser extension that automatically scans for discount codes on online purchases and saves them another £350 per year and use apps like TasteCard to find restaurants.

“Value for money doesn’t just mean finding the cheapest or going without, we are building our lives together and we want to invest in the things that matter and the things that are going to last us a long time.”

Joanna Carman Director at Plusnet, said: “Valentine’s Day is a lovely time for couples to celebrate but some people feel pressured to spend more than they want or need to.

“As Harry and Georgie’s example shows, getting good value for money doesn’t mean going without and nor does it mean going for the cheapest option.

“At Plusnet we believe value for money is simple, reliable broadband without the bells and whistles but with great customer service and at a fair price.”



*Survey of 2,000 UK adults by Opinium conducted on 25-28 Jan 2022. When asked about the top traits they look for in a potential partner, 11% value being good with money and 11% value being good in bed.


About Plusnet:

Plusnet was born in 1997 with a simple plan – to think and act differently from other communications providers and save consumers and businesses money. That's not changed since the day we launched; almost 25 years later we're still providing great value phone, broadband and mobile services nationwide, from our HQ in Yorkshire. 

We pride ourselves on keeping things simple, giving great value broadband and offering the best customer service out there. And we’ve got a stack of awards to prove it as we were recently awarded ‘Best Broadband Provider’, ‘Best Value Provider’, ‘Best Customer Care’ at the Broadband Genie Awards 2019. We've also won ‘Best Value Pay Monthly’ at Uswitch’s Broadband and Mobile Awards 2020 and ‘Best Provider Customer Service’ for a staggering seven years in a row in. It’s an award voted for by the public, which makes us feel extra proud 

For more information visit: http://www.plus.net